Contemporary design at affordable prices.
The preeminent home furnishings retailer established the in-house Creative group under the direction of Alessandro Franchini in 1988, who was joined shortly thereafter by Surface founder, Mary Ellen Putignano as Creative Director.
Responsibilities included the creative development and brand/marketing direction of all corporate identity materials, advertising, catalogs, website, private label packaging, store graphics and signage.
Branding, Packaging, Promotion, Environment, Trend / crateandbarrel.com
Photos courtesy of Crate and Barrel