3M

A creative icon, inspiring innovation.

Assisted in the positioning of new product brand offering for millennial home decor market. Conducted market research and analysis. Identified and provided insight into future cultural, home and fashion trends. Established product color palette, nomenclature and provided creative marketing ideas for brand launch. Identified and sourced global talent. Curated the collection, art directing a group of international artists.

Product Strategy & Curation
Product & Color Development
Talent Sourcing
Marketing Strategy

Due to the confidential nature of this project, we are unable to show the full scope of work.